We Want Change! But Not that Much….
Sometimes, even great organizations find themselves in situations in which everyone knows that change is needed, but nothing happens until a crisis. There are telltale … Read more
Sometimes, even great organizations find themselves in situations in which everyone knows that change is needed, but nothing happens until a crisis. There are telltale … Read more
Industry jargon can imbue communications with clarity and precision, particularly in scientific or technical fields such as medicine, for very specific audiences in very specific … Read more
In the early small-molecule era of pharmaceuticals there was usually a one-to-one correlation between an FDA-approved medicine and the indication or use for the condition … Read more
Investor Relations (IR) is a vital function within any company, large or small. Its primary responsibilities are to give current and potential investors and industry … Read more
At Health Accelerators we believe that strategic planning should be methodical and sequential. Jumping directly into tactics during the planning process is like eating dessert … Read more
I’ve lived most of my life in the Northeastern part of the US, and autumn is a special time of the year. Despite a few … Read more
Sometimes when we’re faced with problems at work it can feel like we’re lost in the woods and unsure of where to start. In this … Read more
Pharmaceutical marketing is a sea of sameness in which clever key messages, celebrity spokespeople and p-values do not compensate for poorly differentiated products. Do marketers … Read more
Over the past few weeks we’ve received more calls than ever from brand leaders, CoE leaders, and other managers and executives, all with the same … Read more
It has been difficult for many lately to focus on the next day, let alone the next week. However, if your work involves helping healthcare … Read more