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WE HELP DATA, TECHNOLOGY & MEDIA SOLUTIONS PROVIDERS MARKET TO PHARMA.
Health Accelerators is the premier B2B marketing agency that helps leading professional services, data, technology and media solutions companies effectively reach, engage, and grow their business with pharma prospects and customers.
We deeply understand the pharma audience because we ourselves worked for decades in the pharma roles you need to target. Our founders Joe Shields and Joe Meadows led product marketing, patient access, digital innovation, and corporate communications for leading pharmaceutical companies for over 25 years each, across a dozen therapeutic categories, before creating Health Accelerators to serve innovative companies that comprise pharma’s external partner ecosystem.
Whether you’re considering entering the pharma market for the first time or growing your existing business, our highly experienced team can help you build a strong foundation of ownable positioning, concise messaging, and compelling creative that primes prospects to meet with your Sales team.
Clients
OUR CLIENTS GET RESULTS FASTER BY HIRING THE B2B EXPERTS.
Many of your pharma prospects plan and execute expensive and sophisticated brand marketing programs—that’s their job. So, they can easily spot unnecessary jargon, unfocused writing, and poorly designed communications from suppliers, and often use that to quickly weed them out of an RFP slate. At Health Accelerators we speak their language, helping our clients demonstrate they are ‘in the club’ and understand the regulations, risks, challenges, and rewards of partnering with a pharmaceutical brand team, patient access lead, or center of excellence (CoE).
Sure, you can hire marketing staff to do this, but how long will it take them to ramp up on the nuances of the industry and your prospects’ businesses? Will they have a vast network of industry contacts to listen to your story and provide valuable feedback? Probably not. Why not hire deep expertise and experience now, and start expanding your pharma business in 2024? The opportunity costs are too great not to.
Capabilities
OUR EXPERTS DO A HANDFUL OF THINGS EXTREMELY WELL.
Our marketing services are end-to-end, but that doesn’t mean you need or want them all. However, based on our decades of experience we recommend not skipping the initial assessment and planning phase that helps clearly articulate the problem we’re trying to solve together.
Marketing Strategy
& Planning
Marketing Strategy
& Planning
- Competitive assessment
- Customer research
- Positioning
- Marketing plan
Creative
Creative
- Brand identity & product naming
- Core messaging & visualizations
- Research, writing, design & delivery
Operations
& Optimization
Operations
& Optimization
- Marketing operations & partner management
- Project management
- Measurement & reporting
- Plan refreshes
Marketing Strategy
& Planning
Marketing Strategy
& Planning
- Competitive assessment
- Customer research
- Positioning
- Marketing plan
Creative
Creative
- Brand identity & product naming
- Core messaging & visualizations
- Research, writing, design & delivery
Operations
& Optimization
Operations
& Optimization
- Marketing operations & partner management
- Project management
- Measurement & reporting
- Plan refreshes
Work
WE HELP OUR CLIENTS BECOME PHARMA PHAMOUS.
These brief case studies can give you an idea of our strategic B2B marketing range, expertise, and impact. We’ve helped companies like yours create effective omnichannel B2B marketing programs from scratch; assess and realign their commercial capabilities; design campaigns targeting key accounts; develop presentations for investors; and much more.
Contact
LET’S CHAT!
We’d love to learn about the problem you need to solve.
Email us today at info@healthaccelerators.com